Guest post by Everton Baumgarten Vieira, Co-founder & CEO – IzyPlay Game Studio. Everton is a member of our ROI 101 community. At Tenjin, we saw the need for developers on their self-publishing journeys to connect and share experiences. That’s why we created an exclusive discord community, now with 125+ members. Notably, one of the...
We partnered with ObtainAds, a service committed to extending the lifespan of successful mobile ad creatives, to bring to you the ‘Ad Creative Evolution: Variations That Win’ report. The report is divided into two sections. The first section features insights from Tenjin regarding mobile gaming data for both 2022 and 2023, revealing important metric trends....
In this blog post, we dive into the main talking points presented in the above video. Roman Garbar of Tenjin raises questions regarding Mintegral’s ROAS campaigns, and Hector Almeida General Manager EMEA at Mintegral provides insightful responses. Read the full blog post to learn about: …and much more. If you’re looking to establish Mintegral ROAS...
This case study explores how TOUKA Games, a Chinese-based mobile game publisher, leverages Tenjin’s Growth FullStack to seamlessly connect and manage data from various sources. With Growth FullStack, TOUKA Games was able to: About TOUKA Games Founded in February 2021, Touka Games’ mission has been to empower global mobile game developers and publishers to promote...
TikTok introduces the TikTok Self-Attribution Network. We are proud to be one of the first MMPs to support this shift. Tenjin will help you set up automatically. For the migration, please inform your TikTok sales lead and ask to be added to the SAN allowlist.You can expect to receive an email and an in-platform notification...
Today, we are proud to introduce a series of initiatives that are specifically designed to provide crucial support to indie game developers during these trying times in the mobile gaming industry. Like many of our peers in the industry, we were taken aback by the recent adjustments made in the freshly announced Unity’s pricing policy. The...
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